Guides
How-to docs for the team. When a workflow is fiddly enough to need a runbook, it lives here.
Cart recovery (abandoned checkout emails)
How the auto-drip works, when to send manually, and how to read the data.
Setting up a new show
Add a new date to the calendar without breaking sales rules or surprising the venue.
Pre-event checklist + Printouts
What to do 3 days out, day-of, and at the venue. Plus the printouts the kitchen and bar need.
Messages inbox (Gmail-backed CS)
How customer email lands in the admin, who replies, and what every button on the thread does.